Allergy Amulet has secured $3.3 million in seed funding to launch what it claims is the “smallest and fastest” consumer food allergen sensor. The round was led by TitletownTech, a joint venture between Microsoft and the Green Bay Packers,
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Allergy Amulet has secured $3.3 million in seed funding to launch what it claims is the “smallest and fastest” consumer food allergen sensor.
The round was led by TitletownTech, a joint venture between Microsoft and the Green Bay Packers, with participation from firms such as Colle Capital, Bulldog Innovation Group and Dipalo.
The US company says its patented technology is capable of testing foods for common allergenic ingredients “in seconds”, giving people additional assurances that their food is safe. It intends to help individuals with food allergies, parents with children who have food allergies and businesses.
Allergy Amulet’s portable sensor – which can fit on a keychain, necklace, wristband or in a pocket – doubles as a medical alert system, making it easier and safer to manage food allergies and intolerances.
With its funding, the company plans to expand its product offerings to cover more allergens, manufacture beta units, launch pre-orders and further educate consumers on the benefits of additional food allergen management tools.
With claims of being a first-of-its-kind detection platform, the Amulet consists of two parts: a USB-sized reader (the “Amulet”) and a test strip that houses the proprietary sensor chips.
Users can collect a food sample with the test strip and turn the top of the tester to grind the sample. They then have the option of storing test results in the mobile app, share them with the food allergy community, or alert their emergency contacts.
“Allergy Amulet is not only leading advancements in the field of imprinted sensor technology, they’re also spearheading a new product category that will vastly improve the quality of life for millions of individuals with food allergies and intolerances,” said Neil Mix, partner at TitletownTech.
He added: “Further, we saw the potential for broader food safety applications beyond allergens, including foodborne pathogens and contaminants. This is just the beginning, and we’re thrilled to help the team take this on.”
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